Digital Hotel Care Analysis Services
At Digital Hotel Care, we comprehensively analyze the digital performance of hotels.
By regularly reporting pricing, marketing, revenue, and user behavior data, we enable brands to make informed and accurate decisions.
With our data-driven analysis services, hotels manage their digital investments with maximum efficiency and achieve sustainable, profitable growth.
Google Analytics Management
Digital Hotel Care provides Google Analytics services for properties whose websites and booking engines are managed by our team.
Through this system, all visitor data—such as country, language, device type, age group, income level, visit time, and conversion rates—is analyzed in detail.
The insights gathered enable accurate market segmentation and allow marketing strategies to be optimized for higher efficiency and stronger performance.
Revenue & Budget Analysis
Digital Hotel Care provides monthly reporting of all revenue and performance data across the sales and digital marketing channels managed for each brand.
These reports ensure the effective use of budget and allow the hotel’s digital return on investment (ROI) to be measured with clarity.
As a result, brands achieve sustainable growth through data-driven decision-making.
Sales Pricing & Competitor Analysis
Digital Hotel Care regularly conducts weekly sales price analyses for both the hotels it serves and their competitors.
Market opportunities, price fluctuations, and competitive dynamics are continuously monitored, and real-time insights are shared with the brand.
This enables hotels to apply the right pricing strategy and achieve maximum profitability.
Marketing Analysis
Digital Hotel Care analyzes all performance data from the Google Ads, Meta Ads, Holidaycheck, and Tripadvisor marketing campaigns it manages.
Visibility, conversion, and engagement metrics are compiled and reported to the brand on a weekly and monthly basis.
These analyses ensure optimal use of the marketing budget and help maintain high conversion rates.
