Digital Hotel Care Google Ads Management
Digital Hotel Care provides Google Ads (Search Network) advertising management services to the brands it works with.
Through this service, hotels increase their direct sales and strengthen their brand awareness.
With detailed monthly reports and analyses, sponsored traffic, conversion rates, and ad quality scores are regularly monitored and optimized.
Google Ads Management Process
At Digital Hotel Care, we plan the Google Ads management process according to each hotel’s specific goals.
First, the hotel’s target market, sales objectives, and priorities are identified; then a budget and campaign plan aligned with these goals is created.
Once the campaigns are activated, performance is monitored regularly, and strategy or target adjustments may be made based on the data obtained.
Throughout the process, statistics, conversion rates, consumer habits, and behavioral trends are analyzed to continuously optimize ad performance.
This enables hotels to achieve maximum visibility, higher reservation rates, and sustainable digital success through Google Ads.
How Is the Google Ads Budget Determined?
After analyzing the hotel's location, target market, and management objectives, the annual digital marketing budget is planned by Digital Hotel Care.
Within a sustainable revenue model, a certain portion of the income generated through the booking engine and call center is allocated as the digital marketing budget.
In this way, a constantly developing and self-sustaining advertising ecosystem is created for the hotel.
Google Ads Management Cost
The cost of Google Ads management is determined based on the hotel’s advertising budget, strategy, and operational requirements.
However, for hotels where the website, booking engine, or call center setup has been carried out by our team, Google Ads management is provided free of charge as long as the advertising budget and workload remain low.
For hotels requesting only Google Ads management services, professional management support is offered for a fixed monthly fee.
