Digital Hotel Care Social Media (Meta Business) Management
Following the development of the brand’s official website, social media accounts become the strongest organic growth channel for hotels in the digital landscape.
At Digital Hotel Care, we professionally manage the social media presence of hotels, enhancing brand awareness, engagement, and guest loyalty.
Social media enables direct communication with potential guests, strengthens brand perception, and increases the hotel’s digital visibility.
Through Meta Business marketing tools, we focus on achieving maximum conversion at minimum cost, ensuring that the hotel’s digital investment remains sustainable.
Organic Social Media Management Process
The hotel’s location, target audience, and guest profile are analyzed, after which monthly and annual social media objectives are defined.
A content calendar is created in line with the selected strategy, and posts are planned in the appropriate language and tone for the hotel’s audience.
Every month, depending on the hotel’s availability and special event calendar, professional photo and video shoots are conducted.
All visual content is edited and added to the organic posting plan.
This process ensures natural engagement growth and strengthens the hotel’s overall brand perception on social media.
Social Media Marketing Management Process
At Digital Hotel Care, social media marketing is executed through two main objectives:
increasing brand awareness and driving sales-focused conversions.
Campaigns designed for the hotel’s target audience increase social media traffic and directly contribute to website and call center sales.
Meta Business advertising solutions allow us to achieve high conversion rates with low budgets, offering maximum efficiency for hotels.
How Is the Social Media Marketing Budget Determined?
While planning the marketing budget, factors such as the hotel’s location, target market, guest profile, and strategic goals are taken into consideration.
To create a sustainable revenue model, a portion of the income generated through the reservation engine and the call center is allocated as the digital marketing budget.
This transforms the hotel’s social media investment into a structure that generates its own financial return.
Social Media Management Cost
At Digital Hotel Care, we provide free social media management services for hotels whose website, reservation engine, or call center setup is implemented by our team.
For hotels that only request social media management, we offer professional monthly subscription-based services.
Additionally, all photoshoot and video production projects are planned and quoted separately according to the hotel’s needs and requests.
All marketing materials are prepared in a way that ensures maximum engagement and conversion at minimum cost.
